The term Web 2.0 has been on the tip of everyone’s tongue for a few years now, but there is still a lot of confusion about what it actually means.

The O’Reilly Media Web 2.0 conference in 2004 was the first notable use of the term, where Tim O’Reilly described it as:

Web 2.0 is the business revolution in the computer industry caused by the move to the Internet as platform, and an attempt to understand the rules for success on that new platform.

While I truly believe in the Internet as a platform (just look at how Google are dominating the online applications market), the rules for success are rather blurred.

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